Scott Richards Joins Us as Our New Vice President of Commercial Strategy & Business Development

We are excited to welcome Scott Richards, gaming industry veteran, to the Bluberi team as our new Vice President of Commercial Strategy and Business Development. Scott brings nearly two decades of high-performing sales leadership and strategic business development experience, which will add additional strength to Bluberi’s aggressive business expansion goals and objectives.

During his 18-year career, Scott has held instrumental sales and business development leadership roles with Konami Gaming, Inc., Aristocrat, and Light & Wonder, where he was responsible for significant market growth within their Systems, Corporate Accounts, and business expansion initiatives.

As Bluberi continues to excel with content and hardware development for land-based markets, Scott will lead our efforts to identify new land-based market opportunities outside Class II, Class III and HHR gaming in North America, entry into growth markets in Europe, Caribbean, Latin America and South America; and evaluate Bluberi’s short term strategy for online gaming with our current industry partners. Additionally, Scott will lead Bluberi’s long-term online gaming market entry that outlines our go-to-market strategy and investment opportunities for maximizing revenue and content value.

Scott shares his excitement about joining Bluberi, “I am absolutely thrilled to be embarking on this new journey with Bluberi. My career in the gaming industry has been a whirlwind of remarkable experiences and achievements. I am eager to leverage this wealth of knowledge to contribute to Bluberi’s growth trajectory and help propel the company to unprecedented heights.”

“Scott’s nearly two decades of gaming experience will be a tremendous addition to our already talented Bluberi team,” commented Casey Whalen, Bluberi’s Chief Commercial Officer. “His proven track record of leading teams to success and his deep understanding of the gaming industry’s dynamics makes him the perfect fit for this role. We are excited to see the innovative strategies Scott will bring to our company.”

Outside of the office, Scott finds joy in exploring the great outdoors with his family, Paige, Cash, and Stella. From camping trips to off-roading excursions, Scott embraces every moment spent outdoors. He’s also passionate about supporting his kids’ sporting endeavors, whether it’s cheering them on from the sidelines or coaching their teams. He is a proud alum of Menlo College in the Bay Area, Go Oaks! When it comes to sports, you’ll often find him rooting for the Steelers or rallying behind the Cleveland Guardians, though the NBA doesn’t quite make it onto his radar.

Welcome aboard, Scott, we’re excited to have you on the team!

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