Bluberi Unveils Exciting Innovations and New Game Titles at G2E 2024

Las Vegas, NV, October 7, 2024 – Bluberi is excited to announce its participation in the Global Gaming Expo (G2E) 2024, showcasing our theme, “This Show is For You.” Join us at Booth #3359 on October 8-10, 2024, where the company will unveil dynamic expansions to our Beacon hardware line, including Beacon+ and the Beacon Lighthouse, along with new games, such as Timber Jack Going Wilder, Pirates Lock, Honey Bomb, Jackpot Shot, Raging Red, and Atomic Duck.

Bluberi has made significant progress to the company’s long-term growth ambitions in 2024 by securing financing for enterprise expansion, opening of new buildings in Drummondville and Las Vegas, opening a new studio in Austin, and further expansion of gaming operations to key US and Canadian gaming jurisdictions. G2E will showcase how Bluberi plans to continue company growth and market support.

Andrew Burke, CEO of Bluberi, stated, “G2E is our industry’s Super Bowl and Bluberi’s goal is for our business partners to leave the booth feeling certain about investing in our current and future product portfolio. I’m excited about everything we have planned for the show and I’m confident that when we execute, our customers will walk away feeling equally confident partnering with Bluberi.”

Debuting at G2E will be the Beacon+, a new, for-sale gaming machine that features 360o  of floor-to-candle lighting, service-friendly hardware design, and player-tested comfort. Also premiering is the Beacon+ Lighthouse, an innovative, four game pod configuration. This new banking solution features a unique, reflective sign that takes advantage of the Beacon+ lighting supported by advanced sound technology.

“Our hardware sets the foundation for our success and serves as the vessel for delivering compelling content to players,” commented Mike Brennan, Bluberi Chief Product Officer. “We’ve invested over 400 hours in research and development to design hardware features that our customers feel are important to them and their players. The development team paid meticulous attention to detail, ensuring that the Beacon product line is using state-of-the-art lighting and sound technology.”

The Beacon+ launch package features the return of fan-favorite Timber Jack and the mechanic mashup, Jackpot Shot, highlights of Bluberi’s 16 game G2E lineup. Atomic Duck, and themes from two new Bluberi content sources, Raging Red and Dancing Pots, round out the early Beacon+ roadmap.

“By expanding to 6 independent content streams, we can support our growth plans while maintaining our quality over quantity approach to development”, said Brennan. “The studios will each contribute their unique approach to design, diversifying the product offering while increasing game output.”

Pirates Lock premieres on the Beacon+ Lighthouse hardware, continuing the evolution of Bluberi’s successful Lock family of games. The Beacon Elite features the ready-for-market Honey Bomb and the debut of Shoot for the Loot

Casey Whalen, Chief Commercial Officer, expressed, “2024 has been an extraordinary year for Bluberi from financial growth to product development, to our continued expansion into new gaming territories. Our team has been working extremely hard to deliver high quality products that resonate with our customers and the players. I’m excited to be able to showcase our achievements at G2E this year.”

Bluberi’s new school approach and full product offering come together with an engaging customer journey at G2E. Casino operators will learn more about Bluberi’s approach to game design in comfortable pod demonstrations, a G2E first. Custom beverages, an interactive scavenger hunt, and monstrous customer activation round out the booth experience.

All G2E 2024 attendees are invited to join Bluberi in booth #3359 to enjoy Bluberi’s new approach to product tours and its playful hospitality.

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Steve Kohon

Chief Operating Officer

Steve Kohon is our Chief Operating Officer. Steve began his tenure at Bluberi as the Vice President of Sales, West, and has since moved to guide the business's Operations, Service, and IT verticals.  Before joining Bluberi in 2021, Steve spent 10+ years in the gaming industry, providing leadership in various roles ranging from Product Manager to Sr. Director of Sales.  When not working, Steve enjoys spending time at his son's karate class and his daughter's dance classes, seeing every rock concert under the sun with his wife, knocking pins down at the bowling alley, and streaming video games.

Mike Brennan

Chief Product Officer

Our Chief Product officer, Mike Brennan, brings 20 years of industry experience leading global product teams and aiding the game development process, having visited gaming properties worldwide focusing on player, operator, and industry needs. Mike leads Bluberi's research and development efforts, which include game studios, engineering, product management, and marketing.  In addition to crafting alliterative phrases like "without data, there's doubt," "quantify the qualitative," and "save it for the sequel," Mike is a slot historian and is responsible for driving forward the company's product strategy and vision.  Mike strives to bring in process as a value, cultivate a culture of creativity, and craft the right framework to help allow the tremendous creative talent at Bluberi to shine.

Casey Whalen

Chief Commercial Officer

Casey Whalen brings 20 years of gaming experience to Bluberi and helps lead our organization as Bluberi's Chief Commercial Officer. As CCO, Casey oversees the day-to-day operations of the Sales, Licensing, Compliance, and Legal/Contracts teams. Before Bluberi, he held multiple leadership positions for two global slot gaming suppliers, which positioned him to support Andrew Burke, our CEO, to transform Bluberi into a best-in-class organization focused on delivering high-quality, top-performing products and services while offering a unique, fun, and employee-focused company culture. Casey is known as the "Bluberi Ambassador", as his love for Bluberi and what the company's core values stand for are apparent in his contagious energy.

Billy Register

Chief Financial Officer

Billy Register is our Chief Financial Officer, with over two decades of experience in finance and private equity. Billy brings a wealth of expertise in leading and growing finance organizations across multiple companies and industries.  He began his career in the emerging private equity market in Washington, D.C., before moving to Los Angeles to work in various finance roles across the venture capital and media sectors.  Immediately before joining Bluberi, Billy led the global finance team for a leading content distribution company, which included daily oversight of financial operations, budgeting and forecasting, and strategic mergers and acquisitions.

Andrew Burke

Chief Executive Officer

Leading the charge at Bluberi is Andrew Burke, our Chief Executive Officer. Andrew is an experienced gaming executive who joined the company in January 2020. Before his many leadership roles in gaming, Andrew began his career in private equity as an investor. As our CEO, Andrew is focused on building a high-quality and fun company that emphasizes creating innovative products that are designed with intent and create market disruption and entertainment for the players. Andrew instills the philosophy of pushing the company and himself to be 1% better every day while creating a positive company culture that encourages employees to deliver their best work and have a good time doing it.  Outside of being Bluberi's CEO, Andrew is a family man, first and foremost, with two incredible daughters and a great wife.